Saturday, March 7, 2009

Competition Keeps Us Honest

Competition keeps us honest - as the saying goes, meaning that it keeps us on our toes. If all builders bought their lumber, nails, plywood, windows, doors, and other materials from a single supplier, then all homes of equal size would sell for about the same. The difference would be in the craftsmanship, warranty, and personality of the builder.

Clearly there are plenty of differences, and this is where competition comes in - the freedom to design, build, and sell as one chooses and to use whichever suppliers one desires.

If all Realtors charged 6% (or more) for residential brokerage services, the only difference would be in the level of service and the quality of the relationships.

We need competition for free enterprise to thrive.

If I choose to offer my services for less than you - as nearly similar as they are and as close as our qualifications are to each other - that is my prerogative and that alone may be the deciding factor in winning a new engagement. If you decide to undercut my price, that's your right to do so. Then I can match it, drop mine even further, or walk away. Again, all part of our system.

Hooray for discount brokerages, too. They keep the real estate market honest.

Where there is a will, there is a [legitimate] way.

Now if we could just break into the oil refinery or distribution market, we could show the world some real competition.
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For more information about my consulting, teaching, and coaching services visit my website stevehoffacker.com. I also maintain a blog on the real estate network Active Rain, and you can join this site and begin participating in the fun and networking opportunities by clicking here.

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