Earlier today, I went to my local branch of Bank of America. As I walked up to the entrance, I noticed the very substantial flagpole that is mounted to the building - I don't always go to this branch but I do remember the flagpole.
I glanced to the top of the pole to observe how large the American flag was and the condition of it. Funny thing - no flag.
Here it is - middle of the afternoon, relatively clear skies, not much wind, and their effective observance of the 4th of July since they are closed tomorrow. No flag.
Mind you, this is the Bank of America.
I inquired about the missing flag and got some lame response about someone had to leave early or they were concerned about it getting damaged in the wind.
If you're going to be the Bank of America, if you're going to go to the trouble and expense of creating a beautiful and substantial flagpole, and it's your last chance before the 4th of July to show your patriotism, wouldn't you think the flag would be flying?
They probably never thought about this as part of their brand - even though a stylist version is part of their logo.
I glanced to the top of the pole to observe how large the American flag was and the condition of it. Funny thing - no flag.
Here it is - middle of the afternoon, relatively clear skies, not much wind, and their effective observance of the 4th of July since they are closed tomorrow. No flag.
Mind you, this is the Bank of America.
I inquired about the missing flag and got some lame response about someone had to leave early or they were concerned about it getting damaged in the wind.
If you're going to be the Bank of America, if you're going to go to the trouble and expense of creating a beautiful and substantial flagpole, and it's your last chance before the 4th of July to show your patriotism, wouldn't you think the flag would be flying?
They probably never thought about this as part of their brand - even though a stylist version is part of their logo.
For more information about my consulting, teaching, and coaching services visit my website at stevehoffacker.com. I also maintain a blog (Sales Quips) on the real estate network Active Rain, and you can begin participating in this great forum by visiting here. I also write and maintain blogs for Gold Coast SMC and Florida SMC.
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