Generating leads must be the paramount concern of any salesperson. Next comes quality leads, but there has to be a source of lead initially.
That's where prospecting, and the panning for gold tie-in, comes into play. It is a constant process.
The most important and satisfying part of lead generation is the personal, intentional lead generation.
We have to rely on our own efforts for lead generation. Return to the days where self-prospecting was emphasized and just being handed a bunch of leads was not as common.
This isn't cold calling. It's being aware of opportunities to meet people and creating relationships.
In my podcast message today, "Panning For Gold," I advocate being responsible ofr our own leads - panning for gold to locate our next sale.
For more information about my consulting, teaching, and coaching services visit my website at stevehoffacker.com. I also maintain a blog (Sales Quips) on the real estate network Active Rain, and you can begin participating in this great forum by visiting here. I also write and maintain blogs for Gold Coast SMC and Florida SMC. © 2010, Steve Hoffacker. All Rights Reserved.
That's where prospecting, and the panning for gold tie-in, comes into play. It is a constant process.
The most important and satisfying part of lead generation is the personal, intentional lead generation.
We have to rely on our own efforts for lead generation. Return to the days where self-prospecting was emphasized and just being handed a bunch of leads was not as common.
This isn't cold calling. It's being aware of opportunities to meet people and creating relationships.
In my podcast message today, "Panning For Gold," I advocate being responsible ofr our own leads - panning for gold to locate our next sale.
For more information about my consulting, teaching, and coaching services visit my website at stevehoffacker.com. I also maintain a blog (Sales Quips) on the real estate network Active Rain, and you can begin participating in this great forum by visiting here. I also write and maintain blogs for Gold Coast SMC and Florida SMC. © 2010, Steve Hoffacker. All Rights Reserved.
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