Steve notes that one of the ways we compete effectively is by examining our product (physical product, service, solution, concept, or opportunity) and making changes warranted by the market.
Some of the steps we can take to make our product, service, solution, or opportunity more competitive and more attractive to the marketplace are examining size, color, style, features, market segment, and anticipated benefits. Then there's pricing, marketing, and distribution of it also.
For more information about my consulting, teaching, and coaching services visit my website at stevehoffacker.com. I also maintain a blog (Sales Quips) on the real estate network Active Rain, and you can begin participating in this great forum by visiting here. I also write and maintain blogs for Gold Coast SMC and Florida SMC. © 2011, Steve Hoffacker. All Rights Reserved.
Some of the steps we can take to make our product, service, solution, or opportunity more competitive and more attractive to the marketplace are examining size, color, style, features, market segment, and anticipated benefits. Then there's pricing, marketing, and distribution of it also.
In my podcast message today "Tweaking Our Product" I talk about the response and doing what is necessary to accomplish the most.
For more information about my consulting, teaching, and coaching services visit my website at stevehoffacker.com. I also maintain a blog (Sales Quips) on the real estate network Active Rain, and you can begin participating in this great forum by visiting here. I also write and maintain blogs for Gold Coast SMC and Florida SMC. © 2011, Steve Hoffacker. All Rights Reserved.
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